About Kenlee

Kenlee Wall is the Founder of Stella & Allyne, a unique brand providing design services, home goods, and more. S&A was born out of Kenlee’s love for design, relationships, and to make life beautiful.

Kenlee never imagined she would be where she is today. But when her clothing business wasn’t thriving like she dreamed of, she found herself looking for a way to turn her passion into her profession. She studied books, watched  informational videos, and her confidence and calling to the design community continued to grow.

“If we were out for coffee, and you asked me about my story and how all of this came to be, here is what I’d say, Stella & Allyne exists to help ensure that your home looks and functions in the same unique way that you do.” - Kenlee Wall

Now, let’s take it back to where this all began.

September, 2021. At the age of 19 I decided to start my own business. I saved up all i could and ended up opening my online boutique called Stella & Allyne in less than a year! It was the best thing I ever did for myself. I was involved with pop ups, shipping out orders every week, and I made so many new friends!

Fast forward to 2022, there it was…the set back. I wasn’t getting as many orders from when I first opened and I couldn’t afford anything. Crying & defeated, I sadly had to take a year off. I felt like a failure, but I couldn’t just throw it all away, I needed to do something.

In the fall of 2023, I started brainstorming about how I can grow my business into something more. I loved my brand but there was something missing. What I was truly passionate about was interior design. Slowly my confidence began to build. I started helping family & friends design their spaces, and I fell in love with my business again. I realized I didn’t fail back then, I just found a way that didn’t work, and that’s okay!

And that is my story.

When you shop Stella & Allyne, I hope you see it for what it once was and all the hard work that happened to get where it is today. Whether you are in need for another cozy candle, a new apron, or just to treat yourself, I hope my small business is the place that still feels “small” no matter how big it gets. I hope you find pretty little things and I hope it reminds you to never forget that when life feels like it’s failing you, you can always find another way! Together, we can make life beautiful.